#marketing / Page 9

See how three AI models responded as business context became progressively richer for the same strategic challenge.

Claude and OpenAI doubled Gen Z consideration scores in Q2, yet only 28% of Americans trust AI assistants for answers, and that gap should reshape GEO plans.

SEO, PR, analyst relations, and publisher research offer six distinct perspectives on measuring influence, trust, and demand as AI reduces clicks.

Google's former Chief Scientist Jeff Dean says choosing the right AI model is becoming less important and explains what matters more.

How the joke web standard cats.txt took the fancy of some SEOs and became cited at the same evidential level as llms.txt for optimizing websites for search and AI discovery.

Customers don't search in the controlled environment your SEO tools measure. That gap changes how you should interpret rankings.

Enterprise marketing automation unifies marketing, sales, and service data to scale personalized campaigns and track revenue impact across teams.

Publishers demanding citations and traffic from AI platforms should give the same credit to the data, research, and reporting they use.

You're not a crow, neither is your project. To get from a village in rural France to Los Angeles, the trip to London might be a tiny fraction of the distance from London to LA, but it takes m ...

Your finance team wants ChatGPT and compliance has to sign it off. The controls that decide it, the records you need, and a sequence that gets approved.