ahrefs.com / .ahrefs-com-blog

Learn what answer engine optimization (AEO) is, why it matters, and how to get cited in AI answers. Build visibility in Google's AI Overviews & beyond.

Across LinkedIn threads and AISEO guides, the promise is the same: format your content into perfect "chunks" and you'll get chosen for Google's AI ...

ChatGPT's search results rarely match Google rankings.

SEO still matters, but AI is the new front door. Learn how to grow brand presence inside ChatGPT, AI Overviews, and beyond.

Your audience isn't just searching on Google. Learn how to get found on TikTok, Reddit, YouTube, Pinterest, and AI assistants.

Lectric spent $100K for $7M worth of brand awareness. Here's what happened, how their campaign worked, and why it matters.

AI search features are stealing clicks. Here are 5 ways brands are diversifying to reclaim lost traffic and revenue.

Here's how to approach AI detection effectively, the limitations you need to understand, and a better way to get more useful results.

We analyzed four AI assistants--ChatGPT, Gemini, Copilot, and Perplexity--to measure how often the URLs they cite or reference overlap with what Google or Bing ranks for the same query.

Here's the complete process I use to publish high-quality AI content on the Ahrefs blog.