seths.blog / .seths-blog

80 years ago, the most important person in the music business was James Petrillo. It's difficult to imagine the head of the musician's union on the cover of Time magazine, but there he ...

"Wait a second." That's difficult advice. In a world that moves faster with each cycle, where urgencies are prioritized and last-minute saves are celebrated, it's not always ...

What do your supporters tell their friends? That's the unseen force behind every successful brand, movement or idea. Most people don't care about you. They're not listening to you ...

That's the appeal of it, of course. There isn't a definitive study. There can't be. Even if we created a forty-year-long, double-blind twin study, there'd be room for someon ...

What does it mean for us to own something? If we own a piece of land and the rain washes the topsoil downstream, do we go and get the topsoil back? Do we own our reputation? We have influence over ...

Pricing is an exchange of value. This for that. But price is also a story. When you have competition, your story doesn't have to justify the absolute price, simply the difference between you ...

Some vegans don't eat avocados. They're concerned that the bees that are trucked in to pollinate the trees are mistreated, and so they choose to not support this practice. But we live i ...

Sometimes it pays to accept and celebrate what we get. And sometimes, we only get something because we settled for it. It helps to be able to discern the difference between the two.

There's a difference between telling someone their work can become better and saying it can become even better. When we say even better, we lock in a foundation -- we're affirming that s ...

If you're hoping for this meeting or this performance or this engagement to produce something extraordinary, why are you setting it up as if it's ordinary? The hard work of a brainstorm ...