searchenginejournal.com

ChatGPT-attributed traffic fell sharply in several analytics datasets this month, and analysts tie the drop to ChatGPT links that open without tracking tags.

Universal Cart is rolling out in the U.S. across Search and the Gemini app, with checkout inside the cart or a one-way handoff to the store's own site.

Measure PPC value when AI journeys hide clicks using conversion tracking, impression trends, and CRM data to check platform claims against business outcomes.

Google is changing how links appear in AI Mode and AI Overviews, moving inline links higher and expanding the carousels that highlight Preferred Sources.

A forecast built from adoption curves, ad economics, three regulators, and a seven-year Google precedent, with the signals that would prove me wrong.

Prepare for a potential Panda-style Google update by tackling scaled AI content and fake authors that could put your entire site's rankings at risk.

Coywolf Pack makes EmDash more powerful, aids WordPress migration, and adds SEO tools supporting search engine discovery and indexing.

Google's new Search Central video series tackles unusual technical SEO questions, starting with emoji, non-English characters, and keywords in your URLs.

Google Ads introduces channel prioritization and budget allocation controls, giving advertisers more flexibility over spending across Search, Performance Max, and other campaigns.

SEO has always been great because there are so many ways to be successful. Now there might be even more.