A practical look at Google Ads' 2025 releases, key takeaways for PPC managers, and what's likely to shape strategy in 2026.
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Here are 10 ChatGPT SEO tools--including MCPs & custom GPTs--that reduce grunt work & help you make all-around better SEO decisions.
Google Search Console is testing a feature that shows how linked social channels perform in Google Search, including clicks, impressions, and queries.
ChatGPT execs said the ads were 'either not real or not ads' before admitting the company 'fell short' with an app suggestion feature.
New data shows how AI models are reshaping B2B brand hierarchies through rapid month-to-month shifts in unaided recall.
Google must now limit its partnerships with smartphone and other smart device developers, such as Apple and Samsung, when it comes to making its search engine or artificial intelligence app a default setting on the device.
This is currently an experiment and rolling out to a limited number of sites.
Declining organic traffic and rising crawl demands show why executives are reevaluating content economics and pursuing deals, restrictions, or litigation.
Use high-fidelity micro-conversions to tighten feedback loops, sharpen bidding, and keep long-cycle campaigns from drifting off course.
Learn the essential Google Ads settings that affect international PPC performance and how to set up campaigns correctly before expanding into new markets.