AdSense publishers report sudden revenue plunge -- again Google AdSense publishers are reporting sudden eCPM and RPM drops of up to 70%, sparking fears of another revenue shock. searchengineland.com searchengineland.com / feeds searchengineland-com / / #creative / / 3 days 3d Share
YouTube gives creators smarter ad targeting YouTube upgraded its Promotions tool to let creators target viewers by interests--shifting beyond basic demographic-based promotion. searchengineland.com searchengineland.com / feeds searchengineland-com / / #creative / / 3 days 3d Share
Microsoft adds new customer acquisition goals and deeper visibility to PMax Microsoft's latest updates give advertisers more control over PMax, from acquiring new customers to improving visibility and measurement ... searchengineland.com searchengineland.com / feeds searchengineland-com / / #creative / / 3 days 3d Share
Survey: Publishers Expect Search Traffic To Fall Over 40% A Reuters Institute survey finds publishers expect search traffic to drop over 40% in three years as AI answer engines expand. searchenginejournal.com searchenginejournal.com / feeds searchenginejournal-com / / #creative / / 3 days 3d Share
The social-to-search halo effect: Why social content drives branded search Social content creates curiosity that shows up as branded search. Here's how to measure and use the halo effect. searchengineland.com searchengineland.com / feeds searchengineland-com / / #creative / / 3 days 3d Share
SEO Is No Longer A Single Discipline Why modern search now spans AI retrieval, brand protection, UX, and zero-click discovery. searchenginejournal.com searchenginejournal.com / feeds searchenginejournal-com / / #creative / / 3 days 3d Share
Building A Brand Is Not A Strategy, It Is A Starting Point When "build a brand" becomes the answer to everything, it's time to ask what that really means for SEO. searchenginejournal.com searchenginejournal.com / feeds searchenginejournal-com / / #creative / / 3 days 3d Share
Why the shakeout effect matters in CLV modeling Misreading churn leads to flawed CLV assumptions. Analyze retention over time and identify the customers that actually drive profit. searchengineland.com searchengineland.com / feeds searchengineland-com / / #creative / / 3 days 3d Share
Google Integrates Gmail, YouTube, and Search Data Directly Into Gemini Google is expanding Gemini's role from a general-purpose chatbot into a deeply personalized assistant by integrating data from Gmail, YouTube, and Google Search. The change allows Gemini to reference a user's own Thank you for being a Ghacks reader. ghacks.net ghacks.net / feeds ghacks-net-companies .. ghacks-net .. ghacks-net-email / / #technology / / 3 days 3d Share
Google's Personal Intelligence links Gmail, Photos and Search to Gemini Google is rolling out 'Personal Intelligence,' a new Gemini feature that pulls your data from Gmail, Photos, Google Search, and other products. bleepingcomputer.com bleepingcomputer.com / feeds bleepingcomputer-com / / #technology / / 4 days 4d Share