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Shoppers browse in ChatGPT but finish orders elsewhere, pushing OpenAI to rethink how AI drives retail sales.

Google's search chief says the line between web discovery and AI assistants is still unsettled as agents and new behaviors reshape the web.

Google's AI Mode self-citations tripled in nine months. SE Ranking data shows that more links now lead to organic search results, not business profiles.

Advertisers have until March 31 to complete a mandatory EU political ads declaration -- or risk falling foul of new European regulation.

Schema helps Google and AI systems verify business information and reduce conflicts across local packs, AI Overviews, and search results.

Channel dashboards don't tell the whole story. Connecting paid media, analytics, and CRM data reveals demand before it appears in pipeline.

Unstructured testing can destabilize campaigns and waste budget. Learn how agentic AI helps structure smarter marketing experiments.

Views, impressions, and completion rates aren't persuasion. Attention, creative strategy, and better measurement determine video performance.

AI Overview citations diverge further from organic rankings. AIO coverage grows 58% across industries. Google and Bing both update guidance for AI search.

The requirement states that search engines, social media platforms, pornographic websites, app stores, gaming providers, and generative AI systems - including explicit chatbots - must take "meaningful steps" to prevent children from being exposed to ...