digiday.com

While the pilot CPM started out at $60, advertisers are now seeing that price drop to as low as $25, just nine weeks into the test.

Bauer Media Group's realignment of its business is estimated to have impacted up to 30% of publishing group headcount.

Puma , this month, debuted a new AI-powered "digital human" concierge named "Dylan" in its Las Vegas flagship.

What they're all hiring for is the same thing: someone who understood what the brand was for, not just how to spend behind it.

LUMA Partners' latest M&A report markets have cooled amid geopolitical uncertainty with deal activity down year-on-year in Q1 2026.

The IPA's quarterly Bellwether report provides a window into CMO thinking amid ongoing Iran stalemate and other troubling indicators.

Amazon is hitting pause on a controversial change to its advertising payment system after backlash from sellers.

The AI platform is selectively enabling its pixel for some advertisers in the pilot as it continues to test and iterate its capability.

Media agencies across the industry are hoping to attract top organic search execs given how hot AI search is at the moment.

As AI vibe-coding tools help publishers build their own software and products, the "SaaS-pocalypse" reshapes build-versus-buy decisions.