Key Takeaways Referral traffic is down, and smaller publishers are absorbing the sharpest declines. Some have seen traffic drop by as much as 60 percent over the past two years. That is not a temporary dip from an algorithm update. It is a ...
Rather than chase a magic number, judge your DR the three ways that actually matter: against your competitors, against your industry, and against the specific keywords you want to rank for.
In late 2025, Meta quietly launched Reels TV, bringing Instagram content onto the living room screen. Most people wrote it off as a novelty. Reports have since emerged of Meta engaging supply-side platforms and TV hardware makers (including Magnite . ...