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One early-career PPC mistake nearly took campaigns offline on Black Friday, but it became a defining lesson in staying calm, & owning errors.

TikTok's new U.S.-controlled joint venture could determine whether the app survives in America and reshape how foreign-owned tech is regulated.

Prompts describe tasks. Rubrics define rules. Here's how rubric-based prompting reduces hallucinations in search and content workflows.

Agentic AI and custom-built tools are changing how PPC accounts are run - and what marketers need to focus on next.

A guide to Reddit communities that consistently surface industry insight, peer problem-solving, and unfiltered professional perspectives.

Follow this on-page SEO checklist to optimize your titles, content, URLs, internal links, and more.

BuddyPress WordPress vulnerability enables unauthenticated attackers to access shortcode functionality ...

TikTok's US spinoff to Oracle, Silver Lake, and MGX has closed after a White House official said the US and China finalized the deal.

10Web Photo Gallery plugin vulnerability enables attacker to delete image comments. Impacts all plugin versions up to and including 1.8.36.

Microsoft explains what matters for AEO and GEO and offers three actionable strategies for getting recommended by AI assistants.