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Google's repeated stance against ads in Gemini suggests conversational AI monetization will remain limited -- and cautious -- for now.

New data shows people use ChatGPT to find local healthcare and aesthetics providers through short prompts, keywords, and limited follow-up.

Google won't rank what it can't confidently identify. See how business names and primary categories determine local search eligibility.

AI-mediated search introduces new risks for international SEO. See how semantic collapse and freshness drift shape global visibility.

Ten agencies explain how they retooled SEO, metrics, and client strategy as AI answers cut clicks, shorten journeys, and reward brand authority.

SEO isn't dead. New data confirms it: traffic grew at the largest sites, and the sharpest declines were felt by the top 100 to 10,000 sites.

Advertisers must migrate to Google's new Merchant API or risk Shopping and Performance Max campaigns stopping altogether.

We analyzed llms.txt across 10 websites. Only two saw AI traffic increases -- and it wasn't because of the file.

From illegal trades to chatbot lawsuits, these examples reveal the operational, legal, and reputational risks behind failed AI deployments.

Creating pages only machines will see won't improve AI search visibility. Data shows standard SEO fundamentals still drive AI citations.