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Google's John Mueller says he doesn't expect a noticeable SEO impact from a 100MB video that loads in the background after page content and images.

SE Ranking analyzed 129,000 domains to identify the top 20 factors driving ChatGPT citations. Backlinks, traffic, and trust scores ranked highest.

A comparison of how ChatGPT, Gemini, and Claude compare in accuracy, depth, and real-world performance across SEO, coding, research, and everyday tasks.

LLMs are collapsing borders in search, turning thin or misaligned regional content into global defaults that distort market visibility.

Uncover the insights from the 2026 AI Search Benchmark report and see how your brand measures up in AI search performance.

Why the same AI gives different answers (and what that means for your brand).

Ahrefs' Patrick Stox breaks down how LLMs are changing discovery, what is working for inclusion, and why Google isn't out of the game yet.

OpenAI launched shopping research in ChatGPT, a tool that creates personalized buyer's guides. Available to all logged-in users.

Seasonality adjustments during Black Friday and Cyber Monday often inflate costs and reduce ROAS. Here's what Optmyzr's three-year study reveals for PPC teams.

Google's John Mueller pushes back on building LLM-only Markdown or JSON pages for LLMs, saying clean HTML and structured data should come first.