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Google's new Graph Foundation Model delivers up to 40 times greater precision and has been tested at scale on spam detection.

Adobe's latest report finds 77% of Americans report using ChatGPT as a search engine, with nearly 1 in 4 preferring it over Google.

Performance Max has come a long way. Learn how recent updates offer more transparency, reporting, and control to help shape smarter campaigns.

Mobile drives traffic, but AI search favors desktop. New data reveals a growing divide and a huge opportunity for marketers to rethink device strategy.

Patchstack published an advisory on a supply chain attack affecting Gravity Forms that enables remote code execution on affected websites.

Google's John Mueller and Martin Splitt discuss common issues sites have with content and how to ensure that it performs as well as intended.

Google explains when it makes sense for a business to hire an SEO and which red flag to watch out for when choosing a search marketer.

Google updates its structured data documentation to clarify how merchants should implement return policies and loyalty programs.

Calculating ROAS and using it in PPC management and performance measurement is a powerful way to ensure you get ROI on your SEM.

Google explains how long it typically takes for SEO changes to show results, and the importance of monitoring the effects of the changes.