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New York Times lawsuit accuses privacy-focused Brave of exploiting publishers' journalism while selling scraped content to AI companies.

TikTok is highlighting two impression share metrics for Search Ads and adding curated keyword packs. Here's what each does.

seoClarity's Chris Sachs and Aris Vrakas explained how readable pages, shopper language, consistent product feeds, and testing support AI shopping discovery.

The Athletic uses comment counts to highlight its most discussion-worthy content. It's something more publishers should experiment with.

Google says it has nothing to announce on adding more AI search data to Search Console, ahead of a UK compliance date.

Build demand before BFCM with Meta prospecting, give Google budget room for peak sales, and retarget holiday visitors to drive December purchases.

Data finds ChatGPT ad visits brought advertisers a fraction of paid search's revenue per visit in U.S. traffic, and most saw no sales from them.

Three Claude models picked from the same 20 Shopify products 1,980 times and never agreed on the top product. Here is what decided their picks.

Google's John Mueller cast doubt on short-term AI SEO tactics and explained that traditional technical SEO remains relevant.

A shared robots.txt line could let sites opt out of AI training with several providers at once, but companies involved are handling it differently.