How and why to 'be the primary source' for organic search Becoming the go-to source across Google, AI tools and social platforms is key to standing out in an AI-driven organic search landscape. searchengineland.com searchengineland.com / feeds searchengineland-com / / #creative / / 3 days 3d Share
Google's anti-privacy bill push sparks outrage among advertisers Advertisers reject Google's campaign against California's privacy bill saying businesses should build consent-driven customer relationships. searchengineland.com searchengineland.com / feeds searchengineland-com / / #creative / / 4 days 4d Share
Temu pulls its U.S. Google Shopping ads The crash of its App Store rank reveals how heavily Temu was reliant on Google advertising for paid acquisiton. searchengineland.com searchengineland.com / feeds searchengineland-com / / #creative / / 4 days 4d Share
Google AI Overview-organic ranking overlap drops after core update Content that ranks in the top 10 of Google organic search is less likely to be cited today than it was before the March 2025 core update. searchengineland.com searchengineland.com / feeds searchengineland-com / / #creative / / 4 days 4d Share
How to track visibility across AI platforms Traditional metrics aren't enough in AI-driven search. Measure brand presence through mentions, citations, share of voice and more. searchengineland.com searchengineland.com / feeds searchengineland-com / / #creative / / 4 days 4d Share
Make 2025 the year you take home the highest honor in search Boost company morale, attract new business, and earn the right to call yourself "award-winning". Enter the Search Engine Land Awards today! searchengineland.com searchengineland.com / feeds searchengineland-com / / #creative / / 4 days 4d Share
Short-form, big impact: What creators can teach performance marketers Want more impact from your paid media strategy? Forget polished perfection. Learn why creator-led content is outperforming traditional ads. searchengineland.com searchengineland.com / feeds searchengineland-com / / #creative / / 4 days 4d Share
Is keyword targeting as impossible as spinning straw into gold? Once a golden strategy, keyword targeting is losing its shine. In 2025, success comes from intent, behavior, and emotional relevance. searchengineland.com searchengineland.com / feeds searchengineland-com / / #creative / / 4 days 4d Share
Google officially rolls out links in AI Overviews to its own search results After testing this for a month, Google officially rolled out this method to help searchers explore more topics. searchengineland.com searchengineland.com / feeds searchengineland-com / / #creative / / 8 days 8d Share
Uber Advertising partners with Instacart to expand CPG reach The partnership enables CPG brands to extend campaigns across both platforms and reach millions of high-intent grocery shoppers in the U.S. searchengineland.com searchengineland.com / feeds searchengineland-com / / #creative / / 8 days 8d Share