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Y Combinator general partner Aaron Epstein was joined by Raphael Schaad, founder of Cron that was sold to Notion, to discuss common mistakes made with AI ...

AI content gets blamed for traffic drops. The real culprit is a content strategy that never survived beyond the freshness boost.

If your brand can say yes to creative flexibility, AI placements are worth testing. Here's the framework to make that decision confidently.

Google's John Mueller answers if Preferred Sources overrides other ranking signals. Could it be a "trust button" signal?

Google addressed growing concerns around repetitive AI-generated ads, advertiser controls, and how brands can maintain differentiation at scale.

Microsoft's Bing team published a framework describing how grounding for AI-generated answers differs from traditional search across five measurement areas.

Google is adding subscription labels, inline links, discussion previews, and desktop link previews to its AI Search experiences.

LLMs read unstructured language by design. The GEO/AEO playbook is SEO best practices repackaged as novelty.

Trade press coverage, expert quotes, and review site presence all feed directly into AI citations. Here's what a unified PR and SEO strategy actually looks like.

WordPress is losing market share, and over 10% of its sites are abandoned. Astro is getting downloaded 2.5 million times per week.