Hai Mag has audited more than 300 brands. About 65% of sellers aren't sure they make money on Amazon. His rubric for when to add Shopify and TikTok Shop starts with break even.
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#theamazonsellerreport / Page 2
"I'm so glad I talked to somebody." Why the best use of AI in customer service never touches the conversation, and what changes when the call opens with "How can I help you?"
Amazon's 2026 FBA size tiers, and how to find SKUs a fraction of an inch from a cheaper tier. Worked examples, dimensional weight, and the size-check case.
Amazon sales down? Split the drop into traffic, conversion and price in dollars before you raise ad spend. Worked example, diagnosis table, MCP prompts.
"Sometimes it remembers and sometimes it doesn't." Why every new AI chat starts blank, and the plain text file that ended my habit of introducing myself to a machine.
Pay Amazon's inbound placement fee or split the shipment? Run one break-even number per shipment before the October 21 Q4 arrival date.
Two days before an AI talk, my own AI filter filed the prep material under cold pitches, instantly and without a flicker of doubt. What that taught me about the four things AI is bad at, and how to plan around a machine that never says "I'm not sure. ...
Amazon plugged Seller Assistant into Claude for free. My team's first reaction was "not great." Here is what it does, what "free" costs, and why the AI advisor you trust with your margins should work for you.
A room full of people asked how to keep from getting dumb once AI does the daily work. My answer started with a paper map and my kids. Why the skill changes shape instead of disappearing, and how to keep your scales.
A room full of people kept asking whether one enterprise chatbot could replace building agents. I answered with lists. Then someone in the audience settled it in one sentence. The difference between a chatbot and an agent, and how to start.