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Digiday - Digital Content, Digital Advertising, Digital Marketing

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How to expand programmatic advertising up the funnel, with TripAdvisor's Matteo Balzani

TripAdvisor marketing exec Matteo Balzani broke down the company's plans for broadening its programmatic strategy during a live recording of the Digiday Podcast at the Digiday Programmatic Marketing Summit.

https://newsreadery.com/go/51b7d55f9697bf8823572ae4975104fd

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