blog.prototypr.io / .blog-prototypr-io

It is one thing to get free users for an app, but utilizing UX design to acquire 200 million paid users is another game all together.

As creative pros we tend to fall in love with new tools, but we also need to remember about eventual risks they bring ...

At a meeting recently, the CEO of a health startup asked me the $10,000 question: "How do we make our app more addictive?"

Lessons I learned after reviewing hundreds of resumes.

Here are my two big cheat codes for designing and building great products, even if you don't know everything about UX/UI design and code.