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Newly launched and already award-winning, Mud is shaking up the pet care industry with a brand and product that puts dogs first. From its weather-reactive logo to a formula that smells like nothin ...

It wasn't until Marc Majewski broke away from his classical art training that he discovered his own style. Sometimes, you've to set aside everything you've been taught in order to truly tap into y ...

With a renewed identity rooted in warmth, hospitality and human connection, Brussels Airlines and design studio WeWantMore have built a brand that feels less like a corporate carrier and more like ...

Koto's team over in Sydney has unveiled a powerful new brand for Riot Games' LCP, which celebrates regional pride, fandom culture, and the high-intensity spirit of global esports. From Tokyo to Ta ...

Animator and director Anna Ginsburg is known for her sharp wit, feminist lens and boundary-pushing visuals. Following her OFFF Barcelona talk, we sat down for an exclusive interview about her mytho ...

Creative leaders discuss how generalists with depth and good taste are becoming the industry's most valuable players. The creative industry has spent decades celebrating the specialist: the typogr ...

The Swedish bread brand Hatting has been given a dynamic new look by IW Agency and illustrator Falko Grentrup. Your daily bread needn't be ordinary. Stockholm's IW Agency took that mindset into ac ...

To celebrate its 40th edition, New Designers has unveiled a striking new identity by TM Studio that looks ahead rather than back, trading nostalgia for bold abstraction, material intrigue, and a co ...

Once the HQ of a global agency, Born Ugly re-emerged in the thick of the pandemic as an independent studio with a sharp new identity and an even sharper point of view. We speak to the team about re ...

We ask today's creative leaders to identify the attributes that will help the next wave to succeed and they may not be what you expected. It's never too early in your career to think about aspiri ...