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X and Uber Eats are partnering on a March Madness bracket challenge that would reward the picker of a perfect bracket with the choice of a future trip to Mars via SpaceX's Starship.

Samuel Adams brewery is honoring Brad Marchand, the Boston Bruins legend who was shockingly traded before the NHL deadline, by partnering with him on a limited-edition beer.

Despite fan disappointment in their pit stop to Sacramento before calling Las Vegas home, Athletics tickets are a hot commodity on StubHub.